Friday, 9 October 2009


If you ask most people if they remember the bouncy ball ad, or the play dough bunny ad the response is likely to be about how amazing it is. When I first saw Nicolai's Sony Bravia adverts I was amazed, the simple idea of letting bouncy balls loose in San Fransisco, against the thought of how on earth they managed to do it, and how much it must have cost. The play dough bunny advert is equally mind boggling to me, as after watching a 'Wallace and Grommit: the making of', and trying some animation myself, I know just how time consuming it is, let alone on such a massive scale.

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